IS THERE A NEED TO DEVELOP A SEPARATE SERVICE QUALITY SCALE FOR EVERY SERVICE SECTOR? VERIFICATION OF SERVQUAL IN HIGHER EDUCATION SERVICES.

Autor: Atrek, Banu1 banu.atrek@deu.edu.tr, Bayraktaroğlu, Gül1
Zdroj: Suleyman Demirel University Journal of Faculty of Economics & Administrative Sciences. 2012, Vol. 17 Issue 1, p423-440. 18p.
Databáze: Business Source Ultimate