A Cross-Cultural Analysis of Ethnocentrism in China, India, and Taiwan.
| Autor: | Pereira, Arun, Chin-Chun Hsu, Kundu, Sumit |
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| Zdroj: | Journal of International Consumer Marketing. 2002, Vol. 15 Issue 1, p77. 14p. 3 Charts. |
| Databáze: | Business Source Ultimate |
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