ADVERTISING: a Problem in Industrial Dynamics.
Autor: | Forrester, Jay W. |
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Zdroj: | Harvard Business Review. Mar/Apr59, Vol. 37 Issue 2, p100-110. 11p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |
Autor: | Forrester, Jay W. |
---|---|
Zdroj: | Harvard Business Review. Mar/Apr59, Vol. 37 Issue 2, p100-110. 11p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |