Effects of Direct-to-Consumer Advertising of Prescription Drugs on Prices.
Autor: | Kalyanaram, Gurumurthy1, Phelan, John J.2 |
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Zdroj: | Journal of Business & Economic Studies. Fall2011, Vol. 17 Issue 2, p67-76. 10p. 3 Charts. |
Databáze: | Business Source Ultimate |
Externí odkaz: |