11. Governmental Relationships to Marketing.

Autor: Penn Jr., William S.1, Marks, Norton E., Codner, Bernard, Nicosia, Francesco M., Goldstucker, Jac L., Babione, Francis A.
Zdroj: Journal of Marketing. Oct63, Vol. 27 Issue 4, p101-103. 3p.
Databáze: Business Source Ultimate