Social Effects on Customer Retention.
| Autor: | Nitzan, Irit1, Libai, Barak2 |
|---|---|
| Zdroj: | Journal of Marketing. Nov2011, Vol. 75 Issue 6, p24-38. 15p. 2 Charts, 5 Graphs. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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| Autor: | Nitzan, Irit1, Libai, Barak2 |
|---|---|
| Zdroj: | Journal of Marketing. Nov2011, Vol. 75 Issue 6, p24-38. 15p. 2 Charts, 5 Graphs. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|