Internet-based Segments of TV Audiences.
Autor: | frank, Ronald E., Greenberg, Marshall G. |
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Zdroj: | Journal of Advertising Research. Oct79, Vol. 19 Issue 5, p43-52. 10p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |
Autor: | frank, Ronald E., Greenberg, Marshall G. |
---|---|
Zdroj: | Journal of Advertising Research. Oct79, Vol. 19 Issue 5, p43-52. 10p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |