REMEMBERING AND FORGETTING TELEVISION ADS.
| Autor: | Zielske, Hubert A.1,2, Henry, Walter A.3 |
|---|---|
| Zdroj: | Journal of Advertising Research. Apr80, Vol. 20 Issue 2, p7. 7p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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| Autor: | Zielske, Hubert A.1,2, Henry, Walter A.3 |
|---|---|
| Zdroj: | Journal of Advertising Research. Apr80, Vol. 20 Issue 2, p7. 7p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|