Prices and Price/ Quality Relationships: A Longitudinal Analysis.
Autor: | Curry, David J.1, Riesz, Peter C.1 |
---|---|
Zdroj: | Journal of Marketing. Jan88, Vol. 52 Issue 1, p36-51. 16p. 5 Charts, 2 Graphs. |
Databáze: | Business Source Ultimate |
Externí odkaz: |