Individual differences in motivation to participate in online panels.

Autor: Brüggen, Elisabeth1 (AUTHOR), Wetzels, Martin1 (AUTHOR), de Ruyter, Ko1 (AUTHOR), Schillewaert, Niels2 (AUTHOR)
Zdroj: International Journal of Market Research. 2011, Vol. 53 Issue 3, p369-390. 22p. 1 Black and White Photograph, 3 Charts, 1 Graph.
Databáze: Business Source Ultimate