When Good Cheer Goes Unrequited: How Emotional Receptivity Affects Evaluation of Expressed Emotion.

Autor: Lee, Yih Hwai1, Ching Lim, Elison Ai2
Zdroj: Journal of Marketing Research (JMR). Dec2010, Vol. 47 Issue 6, p1151-1161. 11p. 2 Graphs.
Databáze: Business Source Ultimate