Recall of Institutional TV Commercials.
| Autor: | Book, Albert C.1 |
|---|---|
| Zdroj: | Journal of Advertising Research. Jun65, Vol. 5 Issue 2, p38-40. 3p. 1 Black and White Photograph, 1 Chart. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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| Autor: | Book, Albert C.1 |
|---|---|
| Zdroj: | Journal of Advertising Research. Jun65, Vol. 5 Issue 2, p38-40. 3p. 1 Black and White Photograph, 1 Chart. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|