Corporate Style versus Corporate Image.
Autor: | Easton, Allan1 |
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Zdroj: | Journal of Marketing Research (JMR). May66, Vol. 3 Issue 2, p168-174. 7p. 5 Charts. |
Databáze: | Business Source Ultimate |
Externí odkaz: |
Autor: | Easton, Allan1 |
---|---|
Zdroj: | Journal of Marketing Research (JMR). May66, Vol. 3 Issue 2, p168-174. 7p. 5 Charts. |
Databáze: | Business Source Ultimate |
Externí odkaz: |