Modeling Supermarket Product Selection.
| Autor: | Heeler, Roger M.1, Kearney, Michael J.2, Mehaffey, Bruce J.3 |
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| Zdroj: | Journal of Marketing Research (JMR). Feb1973, Vol. 10 Issue 1, p34-37. 4p. 3 Charts. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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| Autor: | Heeler, Roger M.1, Kearney, Michael J.2, Mehaffey, Bruce J.3 |
|---|---|
| Zdroj: | Journal of Marketing Research (JMR). Feb1973, Vol. 10 Issue 1, p34-37. 4p. 3 Charts. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|