Output Sector Munificence Effects on the Internal Political Economy of Marketing Channels.
| Autor: | Dwyer, F. Robert1, Sejo Oh2 |
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| Zdroj: | Journal of Marketing Research (JMR). Nov87, Vol. 24 Issue 4, p347-358. 12p. 1 Diagram, 5 Charts. |
| Databáze: | Business Source Ultimate |
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