Delimiting the Areal Extent of a Market Area.
| Autor: | Huff, David L.1, Batsell, Richard R.2 |
|---|---|
| Zdroj: | Journal of Marketing Research (JMR). Nov77, Vol. 14 Issue 4, p581-585. 5p. 1 Diagram, 2 Charts, 2 Graphs. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|