Short Term Price and Dealing Effects in Selected Market Segments.

Autor:	Massy, William F.1, Frank, Ronald E.1
Zdroj:	Journal of Marketing Research (JMR). May65, Vol. 2 Issue 2, p171-185. 15p. 4 Charts, 2 Graphs.
Databáze:	Business Source Ultimate
Externí odkaz:	Zobrazit plný text záznamu