Selected Socioeconomic and Demographic Characteristics Associated with Purchasing Involvement.
Autor: | Slama, Mark E.1, Tashchian, Armen2 |
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Zdroj: | Journal of Marketing. Winter85, Vol. 49 Issue 1, p72-82. 11p. 6 Charts. |
Databáze: | Business Source Ultimate |
Externí odkaz: |