A Study of Innovativeness Overlap.
Autor: | Ostlund, Lyman E.1 |
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Zdroj: | Journal of Marketing Research (JMR). Aug1972, Vol. 9 Issue 3, p341-343. 3p. 1 Chart. |
Databáze: | Business Source Ultimate |
Externí odkaz: |
Autor: | Ostlund, Lyman E.1 |
---|---|
Zdroj: | Journal of Marketing Research (JMR). Aug1972, Vol. 9 Issue 3, p341-343. 3p. 1 Chart. |
Databáze: | Business Source Ultimate |
Externí odkaz: |