Correlates of Buying Behavior: Social Class vs. Income.
Autor: | Myers, James H.1, Stanton, Roger R.2, Haug, Arne F.3 |
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Zdroj: | Journal of Marketing. Oct1971, Vol. 35 Issue 4, p8-15. 8p. 3 Black and White Photographs, 3 Charts, 1 Graph. |
Databáze: | Business Source Ultimate |
Externí odkaz: |