Correlates of Buying Behavior: Social Class vs. Income.

Autor: Myers, James H.1, Stanton, Roger R.2, Haug, Arne F.3
Zdroj: Journal of Marketing. Oct1971, Vol. 35 Issue 4, p8-15. 8p. 3 Black and White Photographs, 3 Charts, 1 Graph.
Databáze: Business Source Ultimate