Standardization of International Marketing Strategy: Some Research Hypotheses.
Autor: | Jain, Subhash C.1 |
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Zdroj: | Journal of Marketing. Jan89, Vol. 53 Issue 1, p70-79. 10p. 1 Diagram. |
Databáze: | Business Source Ultimate |
Externí odkaz: |
Autor: | Jain, Subhash C.1 |
---|---|
Zdroj: | Journal of Marketing. Jan89, Vol. 53 Issue 1, p70-79. 10p. 1 Diagram. |
Databáze: | Business Source Ultimate |
Externí odkaz: |