Competition of Brands by Positioning.

Autor: Horst, Todt1 horst.todt@gmx.de, Cristian, Dabija Dan2 cristian.dabija@econ.ubbcluj.ro
Zdroj: Annals of the University of Oradea, Economic Science Series. 2008, Vol. 17 Issue 4, p1244-1249. 6p.
Databáze: Business Source Ultimate