Service Characteristics, Consumer Search, and the Classification of Retail Services.

Autor:	Davis, Duane L.1, Guiltinan, Joseph P.2, Jones, Wesley H.2
Zdroj:	Journal of Retailing. Fall79, Vol. 55 Issue 3, p3. 21p.
Databáze:	Business Source Ultimate
Externí odkaz:	Zobrazit plný text záznamu