Constructing Joint Spaces from Pick-Any Data: A New Tool for Consumer Analysis.
Autor: | Holbrook, Morris B.1, Moore, William L.1, Winer, Russell S.1 |
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Zdroj: | Journal of Consumer Research. Jun82, Vol. 9 Issue 1, p99-105. 7p. 3 Graphs. |
Databáze: | Business Source Ultimate |
Externí odkaz: |