Utility and Choice: An Empirical Study of Wife/Husband Decision Making.
Autor: | Menasco, Michael B.1, Curry, David J.2 |
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Zdroj: | Journal of Consumer Research. Jun89, Vol. 16 Issue 1, p87-97. 11p. 5 Charts, 1 Graph. |
Databáze: | Business Source Ultimate |
Externí odkaz: |