Conjoint Analysis on Objects with Environmentally Correlated Attributes: The Questionable Importance of Representative Design.
| Autor: | Moore, William L.1, Holbrook, Morris B.2 |
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| Zdroj: | Journal of Consumer Research. Mar90, Vol. 16 Issue 4, p490. 8p. 4 Charts. |
| Databáze: | Business Source Ultimate |
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