COMPARATIVE TELEVISION ADVERTISING: EXAMINING ITS NATURE AND FREQUENCY.
| Autor: | Brown, Stephen W.1, Jackson, Donald W.1 |
|---|---|
| Zdroj: | Journal of Advertising. Fall77, Vol. 6 Issue 4, p15-18. 4p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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| Autor: | Brown, Stephen W.1, Jackson, Donald W.1 |
|---|---|
| Zdroj: | Journal of Advertising. Fall77, Vol. 6 Issue 4, p15-18. 4p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|