Children's Responses to Repetitive Television Commercials.
Autor: | Gorn, Gerald J.1, Goldberg, Marvin E.1 |
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Zdroj: | Journal of Consumer Research. Mar80, Vol. 6 Issue 4, p421-424. 4p. 1 Chart. |
Databáze: | Business Source Ultimate |
Externí odkaz: |
Autor: | Gorn, Gerald J.1, Goldberg, Marvin E.1 |
---|---|
Zdroj: | Journal of Consumer Research. Mar80, Vol. 6 Issue 4, p421-424. 4p. 1 Chart. |
Databáze: | Business Source Ultimate |
Externí odkaz: |