Adapting Cutoffs to the Choice Environment: The Effects of Attribute Correlation and Reliability.
Autor: | Huber, Joel1, Klein, Noreen M. |
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Zdroj: | Journal of Consumer Research. Dec91, Vol. 18 Issue 3, p346-357. 12p. 4 Charts, 1 Graph. |
Databáze: | Business Source Ultimate |
Externí odkaz: |