Global Sourcing Strategy and Performance of Knowledge-Intensive Business Services: A Two-Stage Strategic Fit Model.

Autor: Murray, Janet Y1, Kotabe, Masaaki2, Westjohn, Stanford A3
Zdroj: Journal of International Marketing. 2009, Vol. 17 Issue 4, p90-105. 16p. 1 Diagram.
Databáze: Business Source Ultimate