Cable Versus Broadcast Television Public Relations: What Selected Target Audiences Think.
| Autor: | Rabin, Kenneth H., Lehrer, Beverly S. |
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| Zdroj: | Public Relations Quarterly. Fall78, Vol. 23 Issue 3, p13. 5p. 1 Black and White Photograph, 3 Charts. |
| Databáze: | Business Source Ultimate |
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