The Devil Is in the Deliberation: Thinking Too Much Reduces Preference Consistency.
Autor: | NORDGREN, LORAN F.1 L-Nordgren@kellogg.northwestern.edu, DIJKSTERHUIS, AP2 a.dijksterhuis@psych.ru.nl |
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Zdroj: | Journal of Consumer Research. Jun2009, Vol. 36 Issue 1, p39-46. 8p. 2 Graphs. |
Databáze: | Business Source Ultimate |
Externí odkaz: |