Expanding the CMA toolbox: Using The Variance Tree to make superior price/volume trade-off decision.

Autor: Miller, Scott smiller@pricingsolutions.com, Saunders, Jim jsaunders@pricingsolutions.com
Zdroj: CMA Management. May2009, Vol. 83 Issue 3, p16-19. 4p. 1 Color Photograph, 2 Diagrams.
Databáze: Business Source Ultimate