Value Creation Architectures and Competitive Advantage: LESSONS FROM THE EUROPEAN AUTOMOBILE INDUSTRY.

Autor: Dietl, Helmut1 helmut.dietl@isu.uzh.ch, Royer, Susanne2,3 royer@uni-flensburg.de, Stratmann, Uwe4,5 uwestratmann@icdp.net
Zdroj: California Management Review. Spring2009, Vol. 51 Issue 3, p24-48. 25p. 6 Diagrams, 2 Charts.
Databáze: Business Source Ultimate