MEASURING STATUS ORIENTATIONS: SCALE DEVELOPMENT AND VALIDATION IN THE CONTEXT OF AN ASIAN TRANSITIONAL ECONOMY.
| Autor: | Tambyah, Siok Kuan1 biztsk@nus.edu.sg, Nguyen Thi Tuyet Mai2 tuyetmaisdh@neu.edu.vn, Kwon Jung3 jungk@kdischool.ac.kr |
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| Zdroj: | Journal of Marketing Theory & Practice. Spring2009, Vol. 17 Issue 2, p175-187. 13p. 1 Diagram, 4 Charts. |
| Databáze: | Business Source Ultimate |
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