Tradition vs. Trend: A Case Study of Team Response to the Secondary Ticket Market.
Autor: | Drayer, Joris1, Stotlar, David K.2, Irwin, Richard L.3 |
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Zdroj: | Sport Marketing Quarterly. Dec2008, Vol. 17 Issue 4, p235-240. 5p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |