English in Dutch Commercials: Not Understood and Not Appreciated.
Autor: | Gerritsen, Marinel1 M.Gerritsen@let.Kurt.nl, Korzilius, Hubert1, Van Meurs, Frank1, Gijsbers, Inge1 |
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Zdroj: | Journal of Advertising Research. Jul/Aug2000, Vol. 40 Issue 4, p17-31. 15p. 4 Black and White Photographs, 7 Charts. |
Databáze: | Business Source Ultimate |
Externí odkaz: |