The Adoption of Innovations in High Technology Products by Young People: The Case of the Cellular Phone.

Autor: Muller Prado, Paulo Henrique1, de Pádua Júnior, Fábio Pimenta1, Lucena da Silva, Danielle Mantovani1, Souza, Flávio Freire1
Zdroj: Advances in Consumer Research - Latin American Conference Proceedings. 2008, Vol. 2, p101-108. 8p. 1 Diagram, 2 Charts.
Databáze: Business Source Ultimate