The Influence of Unity and Prototypicality on Aesthetic Responses to New Product Designs.

Autor: Veryzer, Robert W., Hutchinson, J. Wesley1,2
Zdroj: Journal of Consumer Research. Mar98, Vol. 24 Issue 4, p374-394. 21p. 1 Diagram, 6 Charts, 5 Graphs.
Databáze: Business Source Ultimate