SUBCULTURE: A BARGAIN CONCEPT IN MARKETING EDUCATION.
| Autor: | Borna, Shaheen1, Stearns, James M.2, Dheeraj Sharma1 |
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| Zdroj: | Journal for Advancement of Marketing Education. Winter2007, Vol. 11, p35-43. 9p. 1 Diagram, 2 Charts, 1 Graph. |
| Databáze: | Business Source Ultimate |
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