CHRONOLOGICAL AGE VERSUS COGNITIVE AGE FOR YOUNGER CONSUMERS.
Autor: | Chingching Chang1 |
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Zdroj: | Journal of Advertising. Fall2008, Vol. 37 Issue 3, p19-32. 14p. 1 Diagram, 2 Charts. |
Databáze: | Business Source Ultimate |
Externí odkaz: |
Autor: | Chingching Chang1 |
---|---|
Zdroj: | Journal of Advertising. Fall2008, Vol. 37 Issue 3, p19-32. 14p. 1 Diagram, 2 Charts. |
Databáze: | Business Source Ultimate |
Externí odkaz: |