Customer heterogeneity in operational e-service design attributes.
Autor: | Sousa, Rui1 rsousa@porto.ucp.pt, Yeung, Andy C. L.2, Cheng, T. C. E.3 |
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Zdroj: | International Journal of Operations & Production Management. 2008, Vol. 28 Issue 7, p592-614. 23p. 4 Diagrams, 4 Charts. |
Databáze: | Business Source Ultimate |
Externí odkaz: |