The Zone of Tolerance: Insights and Influences.
| Autor: | Gwynne, Anne L.1, Devlin, James F.2, Ennew, Christine T.3 |
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| Zdroj: | Journal of Marketing Management. Jul2000, Vol. 16 Issue 6, p545-564. 20p. 8 Charts. |
| Databáze: | Business Source Ultimate |
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