Category Pricing with State-Dependent Utility.
| Autor: | Dubé, Jean-Pierre1 jdube@chicagogsb.edu, Hitsch, Günter J.1 gunty@chicagogsb.edu, Rossi, Peter E.1 peter.rossi@chicagogsb.edu, Vitorino, Maria Ana1 mvitorin@chicagogsb.edu |
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| Zdroj: | Marketing Science. May/Jun2008, Vol. 27 Issue 3, p417-429. 13p. 4 Charts, 8 Graphs. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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