Significant Considerations in the Purchase of Consumer Durables: A Study of Rural Consumer in Punjab.
| Autor: | Hundal, B. S.1 bikramhundal@rediffmail.com |
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| Zdroj: | ICFAI Journal of Marketing Management. May2008, Vol. 7 Issue 2, p6-16. 11p. 6 Charts. |
| Databáze: | Business Source Ultimate |
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