Creative Marketing for IT Firms: Academic Perspective.
| Autor: | Moorthi, Y. L. R.1 ylrm@iimb.ernet.in |
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| Zdroj: | IIMB Management Review (Indian Institute of Management Bangalore). Mar2008, Vol. 20 Issue 1, p94-100. 7p. 1 Diagram, 4 Charts. |
| Databáze: | Business Source Ultimate |
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