Slotting Allowances and Fees: Schools of Thought and the Views of Practicing Managers.
| Autor: | Bloom, Paul N., Gundlach, Gregory T., Cannon, Joseph P. |
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| Zdroj: | Journal of Marketing. Apr2000, Vol. 64 Issue 2, p92-108. 17p. 3 Charts. |
| Databáze: | Business Source Ultimate |
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