Consumer reactions to online behavioural tracking and targeting.
| Autor: | Alreck, Pamela L.1 PLAlreck@Salisbury.EDU, Settle, Robert B.1 |
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| Zdroj: | Journal of Database Marketing & Customer Strategy Management. Oct2007, Vol. 15 Issue 1, p11-23. 13p. 4 Charts. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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