THE MARKET-IMPLIED ECONOMIC LIVES OF ADVERTISING EXPENSES AND R&D EXPENSES.
| Autor: | Miller, Tom W.1 tmiller@kennesaw.edu, Mathisen, Richard E.1 rmathise@kennesaw.edu, McAllister, John P.2 jmcallis@unf.edu |
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| Zdroj: | Journal of Accounting & Finance Research. Aug2005, Vol. 13 Issue 3, p89-105. 17p. |
| Databáze: | Business Source Ultimate |
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