Effects of interaction richness on consumer attitudes and behavioral intentions in e-commerce: some experimental results.

Autor: Jungjoo Jahng1 jahngj@snu.ac.kr, Jain, Hemant2, Ramamurthy, Keshavamurthy2
Zdroj: European Journal of Information Systems. Jun2007, Vol. 16 Issue 3, p254-269. 16p.
Databáze: Business Source Ultimate
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